Alice gets her inspiration mainly from nature. She often combines this with a touch of surrealism. The piece of surrealism can come from anything; sometimes she has a crazy dream or sees a bizarre event while walking through the city. She lets her imagination go and surprises herself while designing.
Sustainability is very important to Alice and her company. She tries to use natural and second-hand fabrics as much as possible for her products. Sustainable biological fabrics are in her opinion the most beautiful fabrics with the best quality. When she orders from House of U, she knows that her products will last a long time and are durable.
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